Monday, February 5, 2007

Fark.com ... viva la revolution!

Talk about your participatory journalism. Introducting Fark.com, a quasi-news, quasi-entertainment web site where you, the web surfer, can determine what is news-worthy ... or according to Fark, what is not-news worthy. Confusing? It's quite simple.

They generate content by submissions, based on what users may find funny, disturbing, etc. Then, these submissions are submitted, posted, and are ranked based on the number of comments supplied by readers. Judging by the most recent top ranked stories, it appears you shouldn't come to Fark if you're looking to learn up on anything educational.

OK, I lied. There are some education worthy stories, but mostly secondary interest topics. The problem I have with Fark is that each link is fixed so that the website gets credit for every click that site gets.

For example:

- User A posts www.bobbysbits.com on Fark.com
- Fark.com writes witty headline "Bobby's Bits ... more like Tommy's ... Socks" link, which is scripted to generate ad-clicks for Fark profit.
- User B clicks on witty headline link, and reads a story on, well , Bobby's Bits.
- Fark.com deposits cash per click.

I suppose its the only way the site can generate any profit. But I still don't like the fact they have to hide it away to earn a buck. Actually, more like 50 cents a click. Maybe less.

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